Naverus Names Dottie Hall Chief Marketing Officer
[Jun-6-2008]
Naverus, Inc, announced today that Dottie Hall has been named Chief Marketing Officer. In her new position, Hall will lead the company’s worldwide marketing and communications strategy.
“I’m thrilled to welcome Dottie Hall to the Naverus executive team,” said Dan Gerrity, CEO of Naverus. “Dottie is the ideal person to ensure that Naverus cements its leadership position in building the world’s largest network of RNP performance-based flight paths to optimize air transport operations worldwide.”
Prior to joining Naverus, Hall served as vice president of marketing for Eclipse Aviation, where she established Eclipse as the creator of the very light jet (VLJ) market and the Eclipse 500 jet as the category leader.
Hall left Eclipse to start her own company, Dottie Hall Consulting, where she provided strategic marketing counsel to companies including Naverus, Tesla Motors, and Icon Aircraft. Hall also served as co-founder and vice president of marketing at software company, Slate Corp. In addition, she has held marketing management positions at companies including Microsoft Corporation and Symantec Corporation.
Hall has co-owned several vintage aircraft including the “MATS Connie” a 1950s-era Lockheed Constellation air transport that toured the U.S. and Europe throughout the 1990s.
She holds an MBA from the MIT Sloan School of Management.
About RNP and Naverus
RNP (Required Navigation Performance) represents the most modern aircraft navigation technique. It uses GPS and sophisticated avionics to ensure that aircraft stay on precise, pre-programmed paths. RNP can be used to increase safety and operational efficiency while minimizing aircraft emissions and noise at any airport. Air Traffic Management agencies around the world recognize its usefulness in efficient allocation of airspace and are citing it as key to modernization efforts.
Naverus is the worldwide Required Navigation Performance leader with more than 350 high performance flight paths in service representing the overwhelming majority of active RNP procedures worldwide. Uniquely combining expertise in avionics, aircraft operations and procedure design, Naverus works with airlines and air navigation service providers to find optimal solutions to their specific routes and challenges. Airlines seek Naverus RNP flight paths to save fuel, reduce carbon emissions, reduce miles flown, reduce block times and help air traffic systems to gain new efficiencies. The company's customers include Airbus, Air China, Air New Zealand, Boeing, CAAC, COPA, IATA, jetBlue, Jetstar, SkyEurope, Southwest, Qantas, Virgin Blue and WestJet and others. Naverus Inc. is a privately-held Seattle company founded in 2003.
## Rob McMurtrie
(206) 770-7003
Rob.McMurtrie@porternovelli.com
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